Plumbing SEO Case Study

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Result Driven Plumbing SEO for Contractors

Check out our Plumbing SEO case study where we go from Zero-to-hero! Most agencies will show your results from clients that have been around for years and have already built up authority in their local markets. For this Case Study, we started a brand new business online, then using our local SEO process, we are able to start ranking this site quickly, as well as the GMB. Plumbers need to have a visibility online if they have any chance of getting new clients. Using only White Hat SEO methods, we were able to move up quickly for many plumbing related keywords, as well as climb on the map!

We purchased this domain name back in January of 2020. We then Built the website out over May and into June. This is as new as you get. The Domain had zero authority, zero relevance. This site needed a mix of great and relevant content + lots of research to determine the best Keywords to rank for to help start driving traffic!

According to Wikipedia, Halifax, officially known as the Halifax Regional Municipality (HRM), is the capital of the Canadian province of Nova Scotia. It had a population of 403,131 in 2016. Fairly big city, and I counted at least 50-70 Plumbing companies and contractors during our initial research.

We had one major goal when creating this project. We wanted to dominate the market with our content process. We made sure to really build out the services pages, create as many FAQ’s as possible with relevant customer inquiries, then link them up with our enriched blog content. The rest was us simply creating some foundational citations and optimizing our on-page SEO.


609-569 Washmill Lake Dr, Halifax NS B3S0E3
+1 (902) 710 8063

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Our Plumber SEO Case Study Results

Halifax Plumbing SEO Case Study Traffic and Impressions

Impressions & Clicks

When you implement a content focused SEO strategy, the impressions and clicks begin to happen within three months. We can see how it is starting to ramp up What this means is more people contacting the business! More contacts = more revenue potential.
Halifax Plumbing SEO Case Study

Spike In Rankings

In September we were hovering around the 30th spot on Google (Page 3-4). A month later we track the top10 (Page one of Google!). Not only have we been able to see massive growth for main keywords, but also many of our secondary plumbing services.
Plumbing SEO Case Study Phone Leads

17 Leads in 5 Days!

Boom, 17 leads in 5 days. These leads resulted in $2600 in extra revenue for the Plumbing contractor, with the possibility of $1000 more in extended services. That's from just 5 days. That is the absolute power of our SEO strategy and dominating markets for local plumbing business.
Halifax Plumbing SEO Case Study Google My Business Results

Dominating Maps

Halifax is a city with over 350,000 people. Dominating the maps like this for major keywords means your business is getting calls, website visitors, and sales! This is huge for any local business. This can mean 20-30% more revenue coming from online. What business wouldn't want that?

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