A Results Driven Seo Company in halifax
Social Spike Marketing Group has worked with 100’s business owners over the last 8 years to help them increase their sales, leads and profits through local SEO. If you have found this page, there is a good chance your business provides services or goods to local towns, cities and neighboorhoods. If this sounds like you, then your website and presence online should be optimized properly to give you a competitive edge. This is where Social Spike is here to help!
Let me ask you this: Do you hardly see your website on Google when you search for a service or product you provide? Do you see your competitors names and websites everywhere you wish your small business was? If this is all hitting home for you, then you need to think about how much a new client is worth to you and your local business. Maybe $100? $1000? Or more? Have a look at these stats according to Hubspot:
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What is Local SEO?
Local SEO refers to the optimization strategies that helps your business be more visible in local search results on Google. To keep this really simple, if you are based in Dartmouth, Halifax, a better local ranking will mean that your business features more predominantly in search results centered in Dartmouth, than search results centered in somewhere like Sackville or Cape Breton. Any business that has a physical location or serves a geographic area
can benefit from local SEO.
How Do You Do Local SEO?
We focus on the main pillars in which we have analyzed to be the most important factors when trying to rank a business in a local market. We want to make sure the website is technically sound and optimized based on Google’s standards. We then want to begin the content creation phase which will allow us establish your website as a higher authoritative figure locally. Google wants to see content and they want to see that it is being done consistently. The days of do it and leave it are long gone!
Our Local SEO Services Include
One of the most important signals to Google in local rankings comes from the consistency of your name, address and phone number (NAP) across all the websites you’ve registered your site on. For instance, Yellow Pages, Yelp, Facebook, etc. Each one of those properties needs to have the same NAP for your business to help your local rankings. We make sure to scour the entire web to find any inconsistencies and make the proper corrrections to keep things perfect.
Local On-Page Optimization
It starts with your business website. You might really love your site, but there could be thousands of SEO issues absolutely hindering you from ranking on the search engines. It needs to be optimized for your local keywords. That includes your content, headers, title tags, schema data and meta data. Everything will revolve around making sure Google understands that you are the authority in that particular region. Then cleaning up all of the other potential issues or warnings that might have sprung up.
This is multi-prong attack. We have to research the local market to get an idea of the main keywords that companies are ranking for locally, but also the search intent keywords that customers are using to find solutions to their problems and inquiries. At Social Spike, we dive deep into the your competitors, determine the strategies they are utilizing, and take this information to help us develop our own plan to push you a head of the line!
Google My Business
Google Maps, also known as, Google Places or Google My Business, is the best place to market your business online. Making sure this listing is optimized is the most important thing you can do for your local, small or national businesses. From our experience, GMB is where the vast majority of our clients get their phone calls and inquiries from. Yet only about 40% of businesses even have their listing claimed! We make sure your profile is perfect and ready to drive leads!
Content, Content, Content!
So many SEO agencies leave this part out when working with local businesses. They focus on link building, some optimization but aren’t really working to give your website the content that Google craves! Without this element, your site will not position itself as the go to source for local inquiries. The future is here and it is quality and relevant content! At Social Spike, all of our package include content development (Blogs/Articles/Google Posts/FAQS).
Link & Citation Building
Citations are basically just online references of your business on sites like Yellow Pages, Yelp, Foursquare, etc. They don’t hold a lot of link value but are still a factor in determining local rankings. We’ll do an audit on your existing citations and make sure you have all the major citations in place. Then, we will work on generating high quality links from websites in the same niche, this comes in the form of guest posts. This provides very high quality authority back to your site.
Some reviews from our clients
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