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Case Study For:

Landscaping
Lawn Care
SEO.

Halifax Landscaping Pros offers beautiful, bespoke landscaping services across HRM

Halifax Landscaing Pros Website Created by Social Spike Marketing Group Website Design Agency Halifax

179 Leads generated in just 30 Days! $75,000 in extra revenue created for this landscaping company.

Result Driven SEO For Landscaping Company

Landscaping SEO Services full Case Study by Social Spike

Our most interesting case study to date. Most agencies will show your results from clients that have been around for years and have already built up authority in their local markets. For this Case Study, we literally started a brand new business online, then using our local search engine optimization process, ranked near the top of Google! PS, I knew nothing about landscaping or gardening, yet were are still able to achieve phenomenal results. Local SEO for landscaping companies works, and it can work for your lawn care company as well.

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Brand New Domain

We purchased this domain name back in December of 2019. We then Built the Landscaping website out over January and into February. This is as new as you get. The Domain had zero authority, zero relevance. We wanted to try our a partial match domain (Halifax+Landscaping+Pros). Landscaping being our main Keyword, and Halifax being our city.

Medium Size Market

According to Wikipedia, Halifax, officially known as the Halifax Regional Municipality (HRM), is the capital of the Canadian province of Nova Scotia. It had a population of 403,131 in 2016. Fairly big city, and I counted at least 25-30 landscaping companies during our initial research.

Content Focused

We had one major goal when creating this project. We wanted to dominate the market with our content process. We made sure to really build out the services pages, create as many FAQ’s as possible with relevant customer inquiries, then link them up with our enriched blog content. The rest was us simply creating some foundational citations and optimizing our on-page SEO.

Landscaping Company SEO Results

Landscaping SEO Clicks & Impression Results

Impressions & Clicks

As soon as we started seeing movement on our site and content, we noticed big jumps in our impressions and clicks. Our CTR started out slow, but now we are moving up between 3-5%. Not an easy thing to do with a business that has no real images or any kind of back story.

Landscaping Company Case Study Results local seo

Spike In Rankings

It isn't always just about the main Keyword, it is about all the secondary terms and elements represented by the business. you can see in April it was really far back with everything. In May, is when it started to really shift site wide.

KW's Hitting Top3

Our two main keywords in this project was "Halifax Landscaping" and "Halifax Landscaping Company". As we can see, we made a massive jump from the end of April right into May. These jumps alone have helped dramatically increase the traffic, calls, and form submissions in such a quick period of time.

179 Leads in 30 Days!

Boom, 179 leads in 30 days! (126 Phone Calls / 53 Form Submissions). These leads resulted in $75,000 in extra revenue for the landscaping contractor, with the possibility of $15,000 more in extended services. That's from one month guys. That is the absolute power of our SEO strategy and dominating markets for local businesses.

Dominating Maps

Halifax is a city with over 350,000 people. Dominating the maps like this for major keywords means your business is getting calls, website visitors, and sales! This is huge for any local business. This can mean 20-30% more revenue coming from online. What business wouldn't want that?

FAQ For Landscaping SEO

What Types Of Landscaping Businesses Can Benefit From SEO?

What better method to highlight your company than with photographs of completed projects and testimonials from previous clients on your website? Unfortunately, if new potential customers are unable to locate you online, all of your previous efforts will go undetected, and new jobs are likely to go to your competitors. Local SEO can assist you in generating qualified leads for your company. It's important to go with a reliable SEO provider who has proven results in the landscaping industry.

How Can SEO Help Your landscaping company?

In 2021, running a landscaping business has been extremely difficult. Customers are being eaten up by other contractors, and even fewer are willing to pay the valued landscaping price for your services. A global pandemic doesn't help matters either. So, as a new company, what can you do to establish a name for yourself? It's simple: you need a strong online SEO presence. To accomplish so, you'll need to locate the top local SEO services available. Let's imagine you want to open a landscaping company. From a professionally prepared lawn care and landscaping maintenance contract, plus all of the necessary landscaping equipment, you have everything you need. In other words, you're ready for some full-service landscaping maintenance. Your website, on the other hand, is very unappealing; the landing page is terrible, the links are broken, and no one can understand what you've written. They will, of course, simply click away. Then go to your competitors.

What Does A Successful Landscaping SEO Strategy Look Like?

An effective SEO strategy will boost your company's search engine ranks, resulting in more visitors, conversions, and income. SEO can boost your search engine visibility and increase traffic to your site dramatically. Typically this would involve: - Keyword Research - Natural Links - Growing Domain Authority - High-Quality Content (authoritative content) - Off-Site SEO - Professional-Looking Website - Online Reviews - Citation Listings

How do you write strong SEO copy for landscaping?

Landscape content should be created with the user's objective in mind. Think about what each of your pages is for. Is it for educational or commercial purposes? When you satisfy the needs of the searcher, you write strong SEO text. We do all of the major research, finding the proper long-tail keywords, prime keywords, and relevant keyword suggestions. We even adapt and establish the ideas for an advantageous content marketing strategy.

Do You Build Landscaping Websites?

Are you a landscaping professional looking for a website that's strong enough to reflect your work? The team at Social Spike specializes in creating stunning websites for Landscapers. No matter the landscape, we can put together a site that will strongly represent your landscaping services.