Autmotive Detailing Marketing Specialists
We had the pleasure of working with Derek and his new business Dr. D’s Detailing. This project involved branding a car detailer website, that also works on converting new leads. Our goal with this website build was to create something modern, simple but also very optimized. Our objective with this project is to put Dr. D’s Landscaping to the forefront of the available detailers in Halifax, NS. We did this by performing extensive competitor and marketing research. The other goal for this website was to get a booking system in place to help organize appointments and consultations.
The domain was purchased back in March, and the website completed at the end of June 2020. We will monitor and track the progress with this site over the next 6-12 months.
According to Wikipedia, Halifax, officially known as the Halifax Regional Municipality (HRM), is the capital of the Canadian province of Nova Scotia. It had a population of 403,131 in 2016. Fairly big city, and I counted at least 15-20 Car/Auto/Boat detailers within the area of service.
We had one major goal when creating this project. We wanted to dominate the market with our content process. We made sure to really build out the services pages, create as many FAQ’s as possible with relevant customer inquiries. Since the competition has performed little on-page optimization, the website is geared towards ranking faster due to the absolute relevancy created within the pages.
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